The holiday season is just around the corner and it is certainly that time when huge sales will hit the markets and the customers will look to make full use of all the discounts that come their way. Black Friday, Cyber Monday, Holiday Season sales are all bound to excite the customers and fill the pockets of the e-commerce store owners. This is the exact season when the business owners need to look at the ability of their staff of catering the customer requests and queries. Believe it or not, it does make an impact.
As quickly as the queries of the customers are answered, the customers are more likely to place their orders with the company. The companies who have their setup for the job secure more customers in the sales season – it is as simple as that. Even if we look at the statistics, studies suggest that more than 92% of customers feel satisfied when they get the answers to their queries in real-time! From here, we can also determine that customer satisfaction is directly related to more sales.
As compared to other communication channels like email, social media, and voice calls – where the response is slow and customers have to wait longer just to get their queries answered – live chat makes it easier to get all the information in fairly less time. In the recent times, live chat support feature has taken the business world by storm, especially the e-commerce world is booming with revenues because of the convenience it offers to the customers. Being in the industry, you should look to enhance your support function to an extent where it starts offering value to the customers in real-time and live chat support feature is the ideal way of doing that. However, you will be needing a separate workforce for that to cope with the increasing number of customers in the sale season.
If we talk about the business websites today, many websites do not have this feature because the owners are of the view that when there are other mediums available, there’s absolutely no need for having this live chat feature. It is nothing but a misconception that live chat just allows customer interaction. There are many other benefits of using this feature. If you are a startup or an established business and looking to launch your business into this stratosphere, here are a few reasons why you should be using live chat in your e-commerce store.
Live Chat Offers Convenience to Customers
The e-commerce world can be cruel at times – no matter how many great features you are offering to the customers, if the customers are not feeling at ease, they will consider alternative options in shape of other e-commerce stores – the number of which is increasing like wildfire. A customer visiting your website for the first time may not be able to browse the product they are looking for and if there is no one to guide them, they will leave the store assuming you are not having that product. Here the design of the website also comes into play. If you had hired the services of a professional web development company, they would have ensured that your website is easy to navigate and all the available products are very easy to find. Anyways, let’s save that for some other time and focus on the live chat support. An online chat system can provide immediate help to customers and make it easy for them to access products that they are looking for.
Live Chat Controls Costs
If you are one of those who believes that a live chat feature is just a waste of money, you need to think again. Live chat feature has been tested time and time again and every time it is demonstrated that it saves both time and money. With other communication mediums, you have to maintain specific accounts, hardware, and staff – resulting in more resources. On the other hand, live chat support feature allows you to save time, provide better customer services and cut down the costs as well. The good thing about live chat support feature is that you can outsource it to a professional virtual assistant services company. There are many different service providers who are offering the live chat support feature at very reduced rates but the effectiveness is as high as if it is being done in-house. They have the right number of staffs to cater to the increasing number of queries and orders in hectic days like the Black Friday, Cyber Monday, and the holiday season pre and post-Christmas.
With a live chat support feature, you get notified each time a customer visits your website. Not only can you track the sales leads, but convert them to sales as well. Live chat support feature is an easy way to boost your sales by providing all the information to the customers in real-time. More than 47% of customers who visit a website have some questions or concerns about a certain product. If your customer support staff can resolve their confusions, you have a better chance to make more sales. Since it is the golden period for online stores due to sales and other reasons, you can see a boost to your sales by as much as 115% – which is huge. So, if you are looking to boost your sales, take the revenues to a great height, and grow your online store, it is the right time to make some valuable changes to the business model of your store by including features that add value to the shopping experience of the customers. One such feature is the live chat support feature that has the capacity to make your business the next big thing in the e-commerce world.
Live Chat Support feature can be the best way for you to take your business to new heights. TransData offers live chat support feature at astonishingly cost-effective rates. Using their services, you have a greater chance to secure more leads and grow your business. If you want to know more, just send an email and get a customized quote for the services you are looking for!